Global Digital Commercial Finance Business Partner

Location: Newcastle upon Tyne

Contract: Permanent

Here at our Mayborn HQ in Newcastle upon Tyne we're on the lookout for a Global Digital Commercial Finance Business Partner to join the team!

The role of the Global Digital Commercial Finance Business Partner is to act as the strategic finance partner to the Group’s global digital and e-commerce businesses, driving profitable growth, disciplined investment, and superior returns on digital initiatives. The role is accountable for maximising ROI across digital channels by embedding finance into commercial decision-making and acting as a catalyst for performance improvement.

This will be a transformational, commercially focused role embedded within the global digital organisation. The Global Digital Commercial Finance Business Partner operates as a change agent—challenging assumptions, improving execution, and embedding best-in-class financial disciplines across digital channels, platforms, and markets. The role ensures sustainable performance improvements through data-led insights, rigorous investment governance, and enhanced decision quality.

What you will be doing:

Commercial Performance & P&L Ownership

• Own and manage the global digital P&L, including revenue, gross margin, contribution, and operating costs.

• Lead forecasting, budgeting, and long-range planning for digital channels.

• Provide clear performance insights and variance analysis against plan and prior year.
   

Investment Evaluation & ROI Management

• Partner with Digital, Marketing, and Category teams to evaluate investment cases (media spend, platforms, tools, automation, data).

• Establish and track clear ROI metrics, ensuring benefits realisation post-investment.

• Challenge underperforming initiatives and redirect spend to higher-return opportunities.
   

Pricing, Promotions & Contribution Optimisation

• Drive pricing, discounting, and promotional effectiveness across digital channels.

• Analyse contribution margin by channel, customer, and product to optimise profitability.

• Support test-and-learn initiatives with robust financial evaluation.
   

Inventory, Working Capital & Cash

• Partner with Supply Chain and Commercial teams to optimise inventory for digital demand.

• Improve stock turn, reduce obsolescence risk, and accelerate cash conversion.

• Provide insight into demand volatility and its impact on inventory and cash.
   

Decision Support & Transformation

• Act as a trusted advisor to senior digital and commercial leadership.

• Translate complex data into clear commercial actions and decisions.

• Embed best-practice financial governance, reporting, and performance management across markets.

• Support digital finance transformation initiatives, including advanced analytics, automation, and new performance metrics.
   

Measures of Success

• Digital P&L performance vs plan and prior year.

• Forecast accuracy and visibility of risks and opportunities.

• Measurable improvement in ROI on digital investments.

• Improved contribution margins across digital channels.

• Reduced external and internal stock risk and improved cash velocity.

What skills and experiences you’ll need to ace this job:

• Qualified accountant (ACA / ACCA / CIMA or equivalent).

• Strong commercial finance and business partnering experience in digital, e-commerce, or omnichannel environments.

• Proven track record in P&L ownership, forecasting, and investment evaluation.

• Deep understanding of digital economics, including CAC, LTV, contribution margin, and ROI.

• Highly analytical with strong financial modelling and data interpretation skills.

• Exceptional Excel and Power Point Skills.

• Ability to influence senior stakeholders and challenge constructively.

• Agile, change-oriented mindset with the ability to operate in fast-paced, evolving environments.

• Global experience and comfort working across regions, cultures, and time zones.